Just like skin, hair has its own biology. Texture, density, porosity, and curl pattern all influence how your hair behaves, and what it responds to. Once you understand your hair type, choosing the right clean‑beauty formulas becomes effortless.
Here’s a simple guide to identifying your hair type and the active ingredients that help it thrive.
Straight Hair
How to identify:
Lies flat from root to tip, often gets oily quickly, and struggles to hold volume.
What it needs:
Lightweight formulas that won’t weigh hair down. Look for rice protein for lift, niacinamide for scalp balance, and gentle clarifying acids (like lactic acid) to prevent buildup.
Wavy Hair
How to identify:
Soft “S”‑shaped waves that can frizz easily and lose definition.
What it needs:
Hydration without heaviness. Humectants like glycerin, lightweight oils like jojoba, and curl‑enhancing polymers help waves stay defined and smooth.
Curly Hair
How to identify:
Springy curls with more volume, dryness, and shrinkage.
What it needs:
Moisture‑rich formulas. Shea butter, aloe vera, and plant oils help reduce frizz and enhance curl pattern. Protein treatments with amino acids support curl structure.
Coily Hair
How to identify:
Tight coils or zig‑zag patterns with high shrinkage and fragile strands.
What it needs:
Deep nourishment and protective styling. Look for castor oil, baobab oil, ceramides, and rich butters to strengthen the cuticle and lock in moisture. Co-washing can help maintain softness.
Fine / Thin Hair
How to identify:
Strands feel light, soft, and easily weighed down. Lacks volume.
What it needs:
Volumizing and strengthening ingredients. Rice protein, biotin, caffeine, and lightweight conditioners help add body without heaviness.
Thick / Coarse Hair
How to identify:
Full, dense strands that can feel dry or rough.
What it needs:
Intense hydration and smoothing. Argan oil, squalane, and fatty‑acid‑rich butters help soften and tame the cuticle. Bond‑building ingredients support strength.
All Hair Types
How to identify:
Products labeled “all hair types” are typically gentle, hydrating, and universally balancing.
What it needs:
Hydration and scalp health. Hyaluronic acid, aloe, panthenol, and antioxidant botanicals support shine, softness, and overall resilience.
A healthy routine begins with knowing your hair type. Once you understand how your strands naturally behave and where they need support, the right product will work its magic to elevate your hair to new levels.
Yours sincerely,
Your Muse

